Sean Heuchert :: Blog :: Republican National Convention

September 05, 2008

http://www.shack.ca/index.php?id=20

It was way past my bedtime but I actually stayed up to watch the Sarah Palin speech at the Republican National Convention. After hearing so much on the news, and some derision from “The Voice” on CBC’s The Current, I decided I would have a listen to what Governor Palin had to say.



Unfortunately, I was disappointed…not by what she said even though it definitely doesn’t match well with my political leanings…but how she said it. Not much enthusiasm, right off the teleprompter, obviously told to stay on message, or else.



But, that’s not why I am writing.



When the party was polling each state for their nomination, Arizona passed. I didn’t think much of it. Then, just shy of the almost 1200 votes required for nomination, all the states started to pass. Then I thought, what the hell is going on. Let us ask professor google. And then I discovered the Achilles heel of the Republican party and why Obama has been so successful with younger demos.



On the Republican National Convention website there was a blog…I thought to myself, “Surely someone on the floor will explain to this dumb Canadian why all these states are suddenly passing on their vote.” The only problem is, the last post on the blog was three days ago. Now I don’t want to cast stones because I am certainly not so speedy with the blog updates but really…three days ago?!? So then I head over to the DNC website. The last day of the convention saw 7 posts, 6 of which were video updates posted to You-tube. No doubt there were also micro updates to cell phones on Twitter and a DNC facebook group. The blog has a Tag cloud! Obama gets it. That’s why he has more money than he could possibly spend. He is tapping into the long tail…small payments from millions of people. And when it comes to getting out the vote, you can bet the SMS and emails will be flying. How will McCain get the young voter out?



Oh, and by the way, McCain is from Arizona. By tradition that state gets to cast the votes that nominate him. But, if they had kept their blog updated I could have gone to bed an hour earlier.

Posted by Sean Heuchert |

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